The Big Squeeze

Pricing for success – determining your strategy

In the latest of our Big Squeeze Podcast series, Rob Boll, founder and CEO at International Leaders UK and Evoke Management, is joined by Part-time Directors at Evoke Management, Nigel Wood & Stephen Eshelby.

In this episode, Nigel and Stephen discuss their experience and tips on pricing strategy. Both product and service businesses are discussed, a compelling listen.

 

Rob Boll
Rob
Boll
Founder & CEO
Stephen Eshelby
Stephen
Eshelby
Portfolio Director