Parry

Martin
Parry
Portfolio Director

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Martin is an exceptional Finance Director (ACA qualified) with over 30 years’ experience in MD and C-Suite roles, helping businesses grow, transform and achieve their full potential.

With a career spanning leadership, banking, and people-focused industries, Martin brings a rare blend of strategic, financial and operational expertise. For the past eight years, he has specialised in supporting service-based businesses, guiding owners and management teams through growth, change, and new opportunities.

His early career in investment and private banking gave him valuable insight into financing, business structuring and how to secure the right support for growth. Since then, he has held various senior leadership and C-Suite roles, leading successful transformations that boosted financial performance and long-term value.

Martin is known for being approachable, pragmatic, and hands-on. He understands the importance of clear financial analysis and translating it into practical steps that drive results. He also recognises that the success of any business change lies in bringing people with you—nurturing managers and motivating teams to deliver superior outcomes.

On the M&A side, Martin has guided businesses through valuations, sales processes, and due diligence, as well as post-acquisition integration to unlock synergies and growth.

At his core, Martin is people-focused, believing culture and teamwork are critical to success. He takes pride in supporting business owners and their teams through every stage of development, ensuring they have the confidence, structure, and strategy to thrive.